The South of Scotland Destination Alliance (SSDA) was set-up in May 2020 and formally brought together the Scottish Borders Tourism Partnership and Visit South West Scotland to be the new region-wide, industry led organisation for tourism and hospitality marketing and destination development.
The SSDA board comprises:
David Ibbotson
Chair SSDA
Knockinaam Lodge, Dumfries & Galloway
Vicki Steel
Director SSDA
Aikwood Tower, Scottish Borders
Douglas McMillan
Director SSDA
Stranraer Development Trust, Dumfries & Galloway
Patricia Picken
Director SSDA
Solway View Holidays, Dumfries & Galloway
Keith Mundell
Director SSDA
Johnstons of Elgin, Scottish Borders
Esther Tacke
Director SSDA
Galloway Cycling Holidays, Dumfries & Galloway
Matthew Wallace Jr
Director SSDA
Cairndale Hotel, Dumfries & Galloway
Sian Downes
Director SSDA
Strawberry Lemonade Events, Scottish Borders
John Henderson
Director SSDA
Born in Scotland, Scottish Borders