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Below you will see events that are currently in the calendar with more coming soon. Please note our events will be a combination of virtual webinars/workshops and where possible face to face due to the current circumstances.
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SSDA Annual Conference 2022
15th March 2022 @ 9:00 am - 5:00 pm

The South of Scotland Destination Alliance (SSDA) is the strategic Destination Management and Marketing Organisation for the South of Scotland, encompassing Dumfries and Galloway and the Scottish Borders.
Don’t miss our Annual Conference.
An exciting opportunity to spend the day with industry leaders, catching up on all the developments at SSDA, participating in workshops and networking till you drop!
We look forward to seeing you there.
The SSDA Team
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Get in touch to learn more about the sponsorship opportunities available at this year’s conference, giving your business the unique opportunity to gain exposure, raise your business profile and reach new audiences. We have a range of options available – to discuss sponsorship packages in more detail, please get in touch with Suzanne Ezzi, Membership Services Manager. Find more information on sponsorship opportunities here.
Agenda
March 15th 2022 at Easterbrook Hall, The Crichton Trust, Dumfries
09h00-17h00
10h00 Welcome from David Ibbotson, Chairman
10h10 SSDA Strategy with Ross McAuley, CEO
10h40 Keynote speech from Simon Calder, Travel Journalist and Broadcaster, followed by a Q&A session
11h40 Networking break
12h00 Product and Destination Development for the South of Scotland with Linny Oliphant
12h45 Lunch and networking session
13h45 Breakout Sessions (each delegate can go to a max of 2 sessions)
- Food and Beverage Scotland Food & Drink
- Sustainability Galloway and Southern Ayrshire Biosphere
- Travel Trade Yvonne Wagoun with Beirhope Alpacas
15h15 Networking break
15h35 Place Branding and Marketing with the Union
16h15 Q&A session with a panel of industry experts (Rob Dickson from Visit Scotland, Jane Morrison-Ross from SOSE, Ross McAuley from SSDA)
16h55 Closing remarks by the Chairman
17h00 Scotland Starts Here! – safe journey home
*this agenda may be subject to change
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