The future success of our activity, campaigns and developing the South of Scotland into a leading first class destination relies on your business getting the absolute most from us as your DMMO for the South of Scotland.

Below you will see events that are currently in the calendar with more coming soon. Please note our events will be a combination of virtual webinars/workshops and where possible face to face due to the current circumstances.

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Get Involved – Seasonality Marketing Campaign


The SSDA team will be sharing upcoming marketing plans for the South of Scotland for the shoulder season and beyond to promote the region as a year-round visitor destination of choice. We are committed to being as member-led as possible as we design and deliver our marketing campaigns. All SSDA Members are invited to get…
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Maximising your digital performance with GA4 and content marketing


Join Creatomatic and the SSDA for a webinar on how to utilise Google Analytics 4 to take your tourism business to the next level. This webinar will use insights from Scotland Starts Here, the destination promotion campaign for the South of Scotland, to demonstrate how to set up key events and gather insights from these…
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STA AGM and Autumn Conference

Edinburgh International Conference Centre 150 Morrison Street, Edinburgh

The event will bring together leading voices and experts from a broad range of sectors for a day packed with speaker presentations, panel sessions and plenty of opportunities to catch up with colleagues and create new connections.Whether you’re a business owner or manager, supplier or aspiring leader, this is an unmissable event, with our carefully…
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